Athlete’s Voice

John has worked with world-ranked professional Jarmila Gajdosova on the mental game strategies that support consistent performance at the highest level of professional tennis.

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As a tennis player, do you face these problems?

  • Do you train hard but don’t get the results?
  • Does your mind let you down?
  • Do your nerves overcome you?
  • Do your competitors intimidate you?
  • Does your anger stop you from winning?
  • Do you lose because of little mistakes?
  • Do your negative thoughts hurt you?
  • Is your mindset a mess?
  • Do you find it hard to bounce back?
  • Do you find your results are not consistent?
  • Are you a talented athlete but your negative mindset hurts you every day?
  • Is your mindset like quicksand that drags you down?
  • Does it stop you from winning and performing at your best?

GET COACHED BY JOHN

Areas you can get help with to compete and dominate at the very highest levels of Tennis…

“At the elite level, its 80% mind and 20% body. At the top in any sport, the most successful athletes are not only physically talented, they have the mindset of a champion.”

  • Positivity
  • Motivation
  • Best Self
  • Focus & Concentration
  • Nerves & Anxiety
  • Team cohesion
  • Peak Performance                        Planning
  • Bounce back
  • World class attitude
  • Champions Body Language
  • Mastering your reactions
  • Consistency
  • Cutting Edge Mindset
  • ‘Mind Hacking’ techniques
  • Mind Game plans
  • Mindset skills, strategies and procedures
  • Visualisation & visual assimilation
  • Mindfulness
  • Emotion management
  • Deal with pressure
  • Creating Positive team environments
  • Competition & Game day Systems
  • Goals, targets & trackers
  • Sports Growth Mindset
  • Self belief, Trust and Faith
  • Confidence
  • Champions systems, processes and SOPs
  • Mindset simulation in training
  • Reflection & Projection

The Key Mindset Challenges in Tennis

The Elite Sport
Mindset Coach

John Novak is widely known as Australia’s No. 1 Sports Mindset Specialist, with his athletes reaching National and International success at World Championships, Olympics and Major Championships.

His athletes include Grace Kim (Evian Championship Winner 2025) and Jake Weatherald (Australian Test Cricket, 2025–26 Ashes). John has published numerous Sports Mindset books and presented across TV, radio and podcasts.

John has worked at the highest levels of professional sport as Mindset Coach for Sydney FC (A-League 2021–2023) and Melbourne FC (AFL 2023). He was previously Head Mindset Coach at Manly Sea Eagles NRL (2019–2022), Canterbury Bulldogs NRL (2012–2017) and Sydney Roosters (2009). He also has been the mindset coach of the Sydney Kings (NBL) and NSW Waratahs (Super Rugby).

He has worked with hundreds of elite athletes and teams in 50+ different sports. His extensive experience in sports mindset is unparalleled.

John Novak Australia's number one sports mindset coach based in Sydney

The Key Mindset Challenges in Tennis

1+1=3

What happens when you add an Elite Mindset Coach to an Elite Athlete or Team?

John’s proven and tested mindset program has a multiplication effect. He helps the athlete or team achieve results far greater than usually possible.

His program has guided athletes and teams to achieve results quicker. His strategies vastly improve your performance to achieve outstanding results.

John’s athletes become leaders going on to captain national teams in a variety of sports. The program is simple, clear and easy to action. This is why his athletes enjoy the multiplication effect.

Every athlete or team John works with develops laser focus on what’s required and how to achieve their targets.

His athletes and teams get the results!

How it works?

Even though every athlete requires a tailored mindset program, the formula to fast track success is the same.

Step 1
Initial Mindset Assessment

Step 2
Develop Specific Sports Mindset Targets

Step 3
Tailored Mindset Program with Detailed Action Plan

Step 4
Track and Celebrate Progress

Step 5
Review and Create Higher Tragets

While Working with John, his athletes achieved:

Frequently Asked Questions

Why is tennis so mentally challenging?

A: Tennis is uniquely demanding because it is an individual sport played in silence, with no coach available during play, where every point is a discrete mental event requiring a full reset. Unlike team sports where teammates absorb some of the pressure, in tennis every decision, every error, and every lost point is entirely the player’s own. This creates enormous psychological load — and the players who manage this load best consistently outperform their technical peers. John Novak’s tennis mindset coaching directly addresses this challenge.

What is a between-point routine in tennis?

A: A between-point routine is a structured mental process that a tennis player uses in the 20 seconds between points to reset focus, regulate emotion, and prepare for the next point. Research consistently shows that top-ranked players have disciplined, consistent between-point routines — they use the time deliberately rather than dwelling on the last point. John Novak teaches players a personalised routine that includes a physical reset action, a focus-redirect sequence, and a preparation phase that locks in for the next point.

How do I stop choking on serve at critical moments?

A: Choking on serve — double faulting at 5-5 in the third, or serving for the match — is almost entirely a mental phenomenon caused by over-conscious control. When the brain shifts from automatic execution to deliberate control under pressure, technique breaks down. John Novak works with tennis players on a pre-serve routine that anchors automatic execution, a focus target that shifts attention away from outcome, and a breathing sequence that reduces physical tension before the ball toss. These techniques need to be practised under pressure in training before they work in matches.

Has John Novak worked with professional tennis players?

A: Yes. John Novak has worked with Jarmila Gajdosova, a world-ranked professional tennis player. His experience extends across the full range of competitive tennis — from juniors and club players to professional tour players — giving him a deep understanding of the mental demands at every level of the game. His tennis-specific Boomerang Effect program is tailored to the unique psychological challenges that tennis presents.

Can mindset coaching help me win against players I should beat but often lose to?

A: This is one of the most common reasons tennis players seek mindset coaching. Losing to technically inferior players is almost always a mental performance issue — most commonly a combination of over-confidence that produces a lack of focus, or anxiety about the embarrassment of losing that creates excessive pressure. John Novak identifies the specific mental patterns that cause these upsets and builds targeted strategies to address them, typically within 4–6 sessions.

Your Next Steps

Whether you are a club player aiming to compete better in tournaments, a junior on a development pathway, or a professional managing the mental demands of tour life, John Novak’s tennis mindset program will change the way you play — and the way you think about playing.

In sport, its 80% mind and 20% body. At the top in any sport, the most successful athletes are not only physically talented, they have the mindset of a champion. If you are looking for the edge in your sporting career speak to us today about what you would like to achieve.

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